HERE IS ALL YOU NEED TO KNOW ABOUT A CAREER IN DIGITAL MARKETING
There’s no getting around the fact that almost all businesses, sooner or later, must include digital in their marketing activities. And with the demand for digital marketers outweighing the supply, there are plenty of opportunities out there for those looking to get into the field.
However, the truth is that anyone can make a career in Digital Marketing. The only catch is that they need to be able to generate enough excitement about their product.
And, how do you generate this excitement and how should you go about making a career in Digital Marketing, and what all do you need to know about it, let’s find out…
How to find a job in Digital Marketing
To make a lasting and impactful career in Digital Marketing, you need to follow these simple steps –
Understand the ins and outs of Digital Marketing
Gather as much information as you can about Digital Marketing and how to be a successful Digital Marketer. Learn about the Digital Marketing tools like SEO, keyword generation, backlinks, etc.
Work on building your profile
Digital Marketing is one such field where you will learn more by trying and making mistakes than you will learn from books or blogs.
So, try and grab every opportunity that comes your way – do internships, take up freelance work to get a better understanding of how things work and progress.
Increasing Demand of Digital Marketing Skills
To put the significance of digital marketing into perspective, here are some stats and insights you should know:
- 76% of people think marketing has changed more in the past two years than it has over the previous half a century. A testament to the rapid rate at which digital marketing evolves.
- 60% of people have started using voice search within the last year. This is an emerging channel that digital marketers can leverage to reach out and connect with prospects; those that gain the skills needed to use new digital marketing methodologies like this will gain an excellent chance of success in the field.
- A surprising 49% of businesses are actively doing digital marketing but don’t have a defined strategy in place. If you learn the right skills, you could become a very desirable digital marketer indeed.