Digital Marketing Professional

Digital Marketing Professional

This program has been designed to meet the expanding needs for “Marketers” who are skilled in utilization of a unique blend of technology, social media channels & business

Eligibility:

Graduation / Diploma

Duration:

6 Months

Courses Fees:

INR 16000.00

Curriculum :

CERTIFIED DIGITAL MARKETING PROFESSIONAL

 Part I Online Marketing Overview

Introduction , Online Marketing Terminology, SEO Friendly Website, Online Advertising, Mobile Advertising, Search Engine Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, Online Reputation Marketing, Blogs, Banners and Forums, Web Analytics, Online Marketing Efforts, Online Marketing Impacts, Online Marketing Pros and Cons

Part II Pay Per Click Advertising

Introduction, PPC Terminology, Creating a Keyword List, Setting Target Location and Language, Writing a Killer PPC Ad, Landing Pages, Bidding, Measuring Results, PPC ad on Google, Yahoo and Bing Search Marketing, Facebook Ads

Part III Social Media Marketing

Introduction, Facebook Marketing, Twitter, LinkedIn, Google Plus, Pinterest, Video Marketing, Social Book Marketing, Image Optimization, Blog, Social Media Analysis, Monitoring Social Media Accounts

 

COURSE HIGHLIGHTS

Online Study Material – Provided learning material to students

24×7 Online Access – 24×7 Access to Course Material

Android App

Preparation of Google AdWords Certification

Online Exam / Test

Certificate Awarded by IIBM Institute

Fee Details:

S. No.
Payment MethodsRegistration
Fee (Rs.)
Program
Fee (Rs.)
Total
Fee (Rs.)
1.
 Lumpsum Payment Scheme
(Along with the filled up application)
10000.00
6000.00
16000.00

Payment Instruction

  1. Fees need to be paid in lump sum / first Installment via Demand Draft (DD) or online payment in favor of “IIBM Institute of Business Management”.
  2. Service tax of 14.5% is applicable.
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